Track Enterprises Looks Ahead to 2026 Event Promotion Schedule; Company Refocuses on Event Promotion
MACON, Ill.—Track Enterprises and longtime promoter Bob Sargent have unveiled their upcoming plans for 2026, marking a shift that will see the company refocus on event promotion at major venues across the country. Since 1985, Sargent and Track Enterprises have been producing high-caliber racing events—from dirt to asphalt, stock cars to motorcycles, and NASCAR national series to grassroots short track racing. That legacy will continue stronger than ever in the year ahead.
Rockingham Speedway Easter Weekend Returns for Year Two
One of the marquee stops on the 2026 schedule is the 2nd Annual Easter Weekend spectacular at Rockingham Speedway in North Carolina. The inaugural 2025 event sold out on Saturday and generated nationwide attention. The 2026 edition will once again feature the NASCAR O’Reilly Auto Parts Series (formerly NASCAR Xfinity Series), the NASCAR CRAFTSMAN Truck Series, and ARCA Menards Series East. Expectations are already high for another blockbuster weekend at the historic “Rock.”
Track Enterprises Continues as Promoter of Nashville Fairgrounds Speedway
Track Enterprises will also return as the promotional operator of the Nashville Fairgrounds Speedway, one of the most historic short tracks in the country. The 2026 season will showcase the traditional mix of local racing on the 1/4-mile, along with major 5/8-mile events for Pro Late Models, Super Late Models, Modifieds, ARCA, and more.
New for 2026 is a major event on Saturday, April 11, headlined by the zMAX CARS Tour alongside Nashville’s Pro Late Models—anticipated to be one of the biggest short track events of the spring.
A New Era for ASA Tours, But Continued Involvement Nationwide
Although it was recently announced that Sargent and Track Enterprises have sold the ASA STARS National Tour, ASA Midwest Tour, and ASA/CRA Super Series, the company will remain deeply involved in many of the events as event promoter. In 2026, Track Enterprises will help oversee races at a long list of popular tracks including Cordele, Five Flags Speedway, Shadybowl, Hickory, Tri-County, Nashville, Slinger, Madison, Wisconsin International, Dells Raceway Park, and additional venues still to be announced.
Illinois and DuQuoin State Fair Races Remain Cornerstones
For more than 30 years, Track Enterprises has been the backbone of the iconic mile-track races at the Illinois State Fairgrounds and DuQuoin State Fairgrounds. That tradition continues in 2026, with Sargent once again promoting the USAC Silver Crown Series and ARCA Menards Series events at both dirt miles. Track Enterprises will also return as promoter of the American Flat Track national event at the DuQuoin Mile.
Lincoln Speedway Enters 11th Season Under Track Enterprises Leadership
Track Enterprises, along with promoters Bob Sargent and Adam Mackey, will also celebrate their 11th season overseeing operations at Lincoln Speedway, the 1/4-mile dirt oval located on the Logan County Fairgrounds in Lincoln, Illinois. Since taking over in 2016, the promotional team has elevated the facility into one of the premier short tracks in the Midwest.
In addition to strong staple classes, marquee dates on the 2026 calendar include the Castrol FloRacing Night in America event in May, the DIRTcar Summer Nationals “Hell Tour” stop in June, two visits from the MOWA Sprint Cars, and the season-ending DIRTcar Fall Nationals in October.
ARCA Menards Series & ARCA East: Continued Leadership
Track Enterprises will continue to serve as event promoter for numerous ARCA Menards Series national events including Elko Speedway, Springfield, Madison, DuQuoin, and Salem. On the ARCA Menards Series East slate, the company will again promote races at Rockingham, Nashville, and a new 2026 addition to be announced soon.
Looking Forward: Sargent on the Future of Track Enterprises
With the recent sale of the ASA tours, Sargent emphasized that the company is excited to put 100% of its energy back into major event promotion.
“Our heart has always been in bringing big events to fans, and 2026 will allow us to get back to that full time,” said Track Enterprises President Bob Sargent. “For 40 years our mission has been to create memorable experiences at racetracks across the country—from local fairgrounds to national series venues. With a packed and diverse schedule ahead of us, the future for Track Enterprises is as strong as it has ever been.”
Sargent added that the company’s relationships with NASCAR, ARCA, USAC, DIRTcar, World of Outlaws, American Flat Track, and dozens of short tracks will remain a cornerstone of their continued success.
A Full Slate Ahead
With a renewed focus, a nationwide schedule, and multiple premier events already announced, Track Enterprises enters 2026 poised for one of its biggest and busiest seasons in company history.
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